The Cotswold Fox Story!

I started Cotswold Fox in 2021, whilst I was doing a masters degree in Business at the Royal Agricultural University.

One of my assignments was to put together a business plan for a start up. I was also eventing internationally at the time and was a brand ambassador for several equestrian clothing labels.

 I couldn’t really find anything I could wear for both training and on campus at lectures, it also had to be great quality and affordable for a student!

 I then googled ‘how to start a clothing brand’ and that was the beginning of Cotswold Fox. I designed a logo on Word and put together the first website using Shopify’s free trial. 

I finished my degree later that year and got my first job working at a global law firm, based in Cheltenham and London, to make ends meet whilst I was growing Cotswold Fox. 

Building a brand and working full-time wasn’t easy (to say the least!), but 2 years later I was able to leave my job to run my business and I haven’t looked back.

I’m so proud that we now have the most amazing close-knit team of staff. We’re stocked in over 15 UK stores, have our own shop in Cheltenham and a catalog of 40+ products.

We’ve also just got home from our first photoshoot abroad for our SS24 and AW24 campaigns - a real ‘pinch me’ moment. 

Cotswold Fox is my absolute favourite thing, and I wouldn’t be able to do what I love without you all, our wonderful customers!

 I can’t wait to see what the future holds and thank you for joining us on the journey.

Jemima x